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The Cluetrain
Manifest - as a communications enthusiast, I can only say one thing about it: ACK.
Archive 13. November 2002
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For those who find the other version somewhat stiff in its wording, here's a somewhat freer but more fluently written version of the Cluetrain Manifesto. It's also worth checking out the main website, as there's plenty more material there (comments, etc.). And yes, the manifesto hits the mark. Even if many company executives, marketing directors, and business school graduates won't like it.
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Book recommendation: The Pragmatic Programmer. A very interesting book that deals with the philosophy of programming, but pursues an approach that deviates significantly from the classical method. You could consider it a pragmatic approach to Extreme Programming. Many ideas have resonated with my own way of working - you can tell the authors are actually programmers who have been in the job for years. Many ideas can also be directly transferred to open-source projects, even if commercial interests are not pursued there. It's less about tools and languages (although the Pragmatic Programmers recommend on their website - and I can only reinforce this recommendation - learning a new programming language each year), but much more about the mindset behind successful and intellectually demanding software development. Software development should be fun again and lead to a successful conclusion. As a counterpoint, you could see "The Mythical Man-Month" by Frederick P. Brooks. In this book it becomes clear why, for example, there's no point in accelerating a delayed project by adding more staff. And many other misconceptions of classical project management are illustrated using IBM's OS/360 project. While OS/360 is only of historical interest today, the problems in large projects are the same as they were back then.